The Faces Behind DataFit

At DataFit, we offer a holistic and personalized approach to fitness. We focus on creating a sustainable and science-backed system that fits seamlessly into your busy lifestyle. Our programs emphasize a data-driven approach, enabling you to understand and optimize your fitness journey. We provide customized nutrition, exercise, and lifestyle plans that allow you to enjoy the foods you love, while still achieving meaningful results. With our user-friendly app, you'll have access to workout programs, nutrition guidance, habit change strategies, and ongoing support from Coach Brooks and a community of like-minded individuals.

Coach Brooks and the DataFit team are here to guide you every step of the way, supporting you in creating a body that matches the dedication and commitment you have in other areas of your life. Start your transformation today and embrace a sustainable, lifelong fitness journey with DataFit.

MEET THE TEAM

QUALIFICATIONS AND CERTIFICATIONS:

  • Precision Nutrition Coach

  • BR Certified Nutrition Coach

  • Metabolic Flexibility Certified

  • BR Advanced Blood Chemistry Certified

  • Renaissance Periodization Nutrition Coach

  • Certified Health Mindset Coach (In Progress)

  • Henselman’s Personal Trainer (In Progress)

BROOKS COLEMAN

CEO and Owner

Brooks is a Certified Nutrition Coach with 5 years coaching experience. He first found his way to the gym in his teens and quickly fell into every fad diet there was, but nothing stuck. After graduating with a Finance degree, he went to work in an Exercise Physiology with a wide range of responsibilities across research studies, personal training, metabolic testing, and learned how to interpret literature himself.

He finally got the results he was looking for, but once again found himself obsessing and without balance across the important areas of his life. He realized what was optimal wasn’t realistic, so he focused on the key levers that led to 90% of the results with 20% of the effort. He started to coach family and friends and DataFit was born.

QUALIFICATIONS AND CERTIFICATIONS:

  • 14 Years in the Industry

  • Precision Nutrition Level 1 Nutrition Coach

  • Certified Master Health Coach

  • Functional Nutrition and Metabolism Specialist

  • Certified Mindset & Behavior Change Coach

  • Certified Personal Trainer

  • Registered Yoga Teacher

  • Sleep, Stress and Recovery Specialist

NATALIE GUEVARA

Head Coach

Natalie is a health and nutrition coach with over a decade of coaching experience. With education ranging from personal training to advanced nutrition, she’s worked with a wide demographic of individuals including college level athletes, post-operative surgery patients and medically supervised weight-loss.

Due to her own individual struggles with Hashimoto’s, hypothyroidism, and PCOS she’s dedicated most of her advanced education to more intricately understanding female hormones, metabolism and thyroid health.

Natalie is a mom of 4, dog mom of 6, wife to a veterinarian that loves being outdoors. When she’s not coaching, or on mom duty, you can find her riding her horses, walking on the beach, hiking or paddleboarding. She is a foodie at heart who loves exploring fun and interesting restaurants and food options, developed a deep love for weight lifting in her 30’s, and only watches TV if it guarantees a laugh.

QUALIFICATIONS AND CERTIFICATIONS:

  • ISSA Trainer & Nutrition Coach

  • N1 Biomechanics & Programming

  • Certified Strength Coach

  • Certified Health & Mindset Coach

  • Clean Health (Layne Norton)

  • Nutritional Coaching Institute

HERMAN LYNN

Assistant Coach

Herman is a certified strength, nutrition, and health coach who has been helping people improve their body composition and overall health for 3 years. He also spent 10 years in the corporate world before becoming a coach (AKA 10 years of real life experience).

He understands how confusing, overwhelming, and misleading fitness & nutrition advice can be online. There was a time that he relied on cutting out carbs, "clean" eating, and trying to "burn it off" in HIIT classes. Now he understands how important it is to get stronger, fuel your body, and create lifelong healthy habits that last 30 years... not 30 days. His mission is to help you improve your physical health without sacrificing your mental health. Food and fitness should empower your life... not control it.

He is a die hard Chicago Bears fan (as hard as it may be) who lives in Packer country (Milwaukee) with his wife and a spoiled black lab named Brady. He loves cooking, strength training, walking outside, and posting up at the bar of a new restaurant with his wife. Nitro cold brews and espresso martinis are the keys to his heart.

MEET THE TEAM

BROOKS COLEMAN

CEO and Owner

Brooks is a Certified Nutrition Coach with 5 years coaching experience. He first found his way to the gym in his teens and quickly fell into every fad diet there was, but nothing stuck. After graduating with a Finance degree, he went to work in an Exercise Physiology with a wide range of responsibilities across research studies, personal training, metabolic testing, and learned how to interpret literature himself.

He finally got the results he was looking for, but once again found himself obsessing and without balance across the important areas of his life. He realized what was optimal wasn’t realistic, so he focused on the key levers that led to 90% of the results with 20% of the effort. He started to coach family and friends and DataFit was born.

QUALIFICATIONS AND CERTIFICATIONS:

  • Precision Nutrition Coach

  • BR Certified Nutrition Coach

  • Metabolic Flexibility Certified

  • BR Advanced Blood Chemistry Certified

  • Renaissance Periodization Nutrition Coach

  • Certified Health Mindset Coach (In Progress)

  • Henselman’s Personal Trainer (In Progress)

NATALIE GUEVARA

Head Coach

Natalie is a health and nutrition coach with over a decade of coaching experience. With education ranging from personal training to advanced nutrition, she’s worked with a wide demographic of individuals including college level athletes, post-operative surgery patients and medically supervised weight-loss.

Due to her own individual struggles with Hashimoto’s, hypothyroidism, and PCOS she’s dedicated most of her advanced education to more intricately understanding female hormones, metabolism and thyroid health.

Natalie is a mom of 4, dog mom of 6, wife to a veterinarian that loves being outdoors. When she’s not coaching, or on mom duty, you can find her riding her horses, walking on the beach, hiking or paddleboarding. She is a foodie at heart who loves exploring fun and interesting restaurants and food options, developed a deep love for weight lifting in her 30’s, and only watches TV if it guarantees a laugh.

QUALIFICATIONS AND CERTIFICATIONS:

  • 14 Years in the Industry

  • Precision Nutrition Level 1 Nutrition Coach

  • Certified Master Health Coach

  • Functional Nutrition and Metabolism Specialist

  • Certified Mindset & Behavior Change Coach

  • Certified Personal Trainer

  • Registered Yoga Teacher

  • Sleep, Stress and Recovery Specialist

HERMAN LYNN

Assistant Coach

Herman is a certified strength, nutrition, and health coach who has been helping people improve their body composition and overall health for 3 years. He also spent 10 years in the corporate world before becoming a coach (AKA 10 years of real life experience).

He understands how confusing, overwhelming, and misleading fitness & nutrition advice can be online. There was a time that he relied on cutting out carbs, "clean" eating, and trying to "burn it off" in HIIT classes. Now he understands how important it is to get stronger, fuel your body, and create lifelong healthy habits that last 30 years... not 30 days. His mission is to help you improve your physical health without sacrificing your mental health. Food and fitness should empower your life... not control it.

He is a die hard Chicago Bears fan (as hard as it may be) who lives in Packer country (Milwaukee) with his wife and a spoiled black lab named Brady. He loves cooking, strength training, walking outside, and posting up at the bar of a new restaurant with his wife. Nitro cold brews and espresso martinis are the keys to his heart.

QUALIFICATIONS AND CERTIFICATIONS:

  • ISSA Trainer & Nutrition Coach

  • N1 Biomechanics & Programming

  • Certified Strength Coach

  • Certified Health & Mindset Coach

  • Clean Health (Layne Norton)

  • Nutritional Coaching Institute

Need to get in touch? Email us at [email protected]

Copyright 2025 . All rights reserved
Privacy Policy | Terms and Conditions

Need to get in touch? Email us at [email protected]

Copyright 2025 . All rights reserved
Privacy Policy | Terms and Conditions